Your Ideal Law Firm Marketing Hire in 2024
In a time where there are so many possible ways to market your law firm, one legal marketer can only do so much. Even the most sophisticated law firms need the support of a robust marketing team to achieve their marketing and business development goals. That’s...
Law Firm Marketing Experts on Their Dream Tech for 2024
Your law firm can have its strategic plan in place and all the goals neatly laid out – but executing them requires the right technology that can make achieving those goals easier, faster, and more efficient. So which tech do you need? Well, that depends on...
Do You Have Marketing Plans for Your Law Firm’s Associates?
A law firm’s marketing strategy is just one part of the marketing puzzle. And each lawyer’s individual marketing plan represents some of the most important pieces in it. Believe it or not, through our work with law firm clients we’ve learned that holding a group...
What If You Could Pick Just One Marketing Goal for the Year?
Law firm marketers have worked out their shiny new strategic marketing plans for 2024, so they have plenty to work on. But I wanted to know – if they could pick just one marketing goal, what would it be? Which is the most important to them? When I asked some law...
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